• Bing Smart Search has been designed for an even better experience on the new Windows 8.1 platform. This is specifically built for touch, allowing users easy searching with just a touch or swipe. Whether you are looking for a website, a document on your computer or an image gallery you saved on the cloud, Bing...Read more...
    • SEO Acronym If you’re responsible for the SEO (Search Engine Optimisation) of your website you may like to use one of Al’s Acronyms as a global checklist of your SEO work. Experienced SEO specialists know that Search Engines L.U.S.T. over… Links User Engagement Social Votes Traffic Warning: this article contains content about school proms. Links  Links...Read more...
    • Part 2 covered the “Biggest mistakes to avoid when marketing to the 4 groups” in this final instalment we will cover how to market to the 4 groups. Market with Give! You’ve got to give, give, give, before you get, get, get.  You’ll notice I used 3 ‘gives’. Why? Because there are 3 primary strategies. 1....Read more...
    • In the article “Marketing? Have you considered these 4 groups of people?” we defined the 4 groups: Suspects Prospects Customers / Clients Evangelists / Advocates In this article we’ll discuss the biggest mistakes business people make when it comes to marketing their products and services to the four groups of people. Biggest Marketing Mistakes! Too Much Too...Read more...